Tuesday, January 10, 2012


Logo SR120 negativo color alta[1]

Only FIVE days left to nominate your local hero and honour someone who deserves recognition
for the great work they do in your community

Enter them in the 2012 ‘Santa Rita 120 Local Hero’ competition and they could win €10,000 for their local community and the trip of a lifetime to Chile

Closing date for entries: 17 January 2012

Do you know someone who deserves recognition for the outstanding work they do in your local community? A hard working volunteer, someone who works tirelessly to make your area a safer place or a local who is simply an inspirational individual who always seems to put others before themselves?

If you do know someone who has made a real difference to your local area,
you have only five days left to enter them in the ‘Santa Rita 120 Local Hero’ competition which is being run by Santa Rita, the premium Chilean wine makers and the leading Chilean wine in Ireland.

The winning ‘Santa Rita 120 Local Hero’ will receive €10,000 to spend on their nominated piece of community activity, as well as a trip of a lifetime for two to Chile, the home of Santa Rita wine. Their nominator will also receive a trip for two to Chile.

Last year’s ‘Santa Rita 120 Local Hero’ was Joe Browne, founder of the Cystic Fibrosis charity Build4Life, for his phenomenal fundraising efforts to build a Cystic Fibrosis Unit at Cork University Hospital. Joe set up Build4Life after his son was diagnosed with Cystic Fibrosis (CF) and in the last four years, the charity has raised an astounding €2.2 million.

To nominate someone for the 2012 ‘Santa Rita 120 Local Hero’ award, simply pick up a nomination form in your local supermarket, pub or off-licence or

The Santa Rita 120 label, which is the winery’s most popular line of wines, pays homage to the 120 brave Chilean men led by Irishman Bernardo O’Higgins who found refuge in the cellars of Santa Rita while fighting for independence in 1814. Bernardo, whose father was from Sligo, later went on to become the first head of the Chilean independent republic. Today the same cellar is used to age Santa Rita’s 120 label wines, which were created to honour those 120 heroes.

To tie-in with the ‘Santa Rita 120 Local Hero’ competition, Santa Rita also have a collection of limited edition wines called ‘Héroes’.

The ‘Héroes’ range consists of a 2009 Malbec from Valle de Maipo and a 2009 Unoaked Chardonnay from Casablanca Valley. The collection was created last year by renowned Santa Rita 120 winemaker Carlos Gatica to celebrate the launch of the Heroes campaign in Ireland and has received many great reviews since.

Sally-Anne Cooney, General Manager of Gleeson’s incorporating Gilbeys, which distributes Santa Rita wine in Ireland, says:

“Last year, the Chilean nation showed us how people in everyday life can be heroic. In the aftermath of the devastating earthquake, the Chilean nation united and acted as one to successfully rescue the thirty-three trapped miners.

“The ‘Santa Rita 120 Local Hero’ award is aimed at recognising the fantastic work that ordinary people do in Ireland every day. We are calling on everyone to nominate their local hero - someone they think deserves this prize. We’re really looking forward to hearing their heartfelt, inspiring and selfless stories. To us, these people are exactly that – a hero.”

The Santa Rita 120 range has an RRP of €9.99 and is available from all good stores nationwide.
The Santa Rita ‘Heroes’ collection: 2009 Malbec RRP €9.99  /  Chardonnay RRP €9.99 and is available in O Briens and Spar stores nationwide.

*Both the winner and the nominator must be over 18

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